The increase in online shopping in South Africa presents an exciting growth opportunity for retailers, wholesalers, and manufacturers. It is an opportunity not only to use the latest technology available to build or improve your online store, but also understand what consumers expect when they are shopping online.

We want to give you an opportunity to win a free website (is worth R17 900) when you sign up to our “I love my website” online training programme.

Why should you do this course?

If you want to be part of the robust growth of more than 13% annually for e-commerce sales in the next 5 years, then you need to understand your consumer market. Your consumers are choosing an online store based on the following factors:

• An effective checkout process
• Low delivery costs
• Clear and simple return or refund policies

If you can get these and other factors right, you will succeed at growing your market share.

That’s why we developed the course, “I love my website” to help you plan your website in its entirety and offer a hassle-free, smooth, and affordable shopping experience along the entire customer journey.

Course outline:

• 19 October (15:00 – 16:00) Session one: Understanding your brand, your target audience and how to reach them.
• 21 October (15:00 – 16:00) Session two: Developing a framework as well as the content for your website keeping in mind the products and/or services you sell.
• 26 October (15:00 – 16:00) Session three: Choosing your brand colours, fonts, images and photos, etc
• 28 October (15:00 – 16:00) Session four: Design a rough draft (wireframe) of your website and get inspiration that will set you apart form you the rest.

This course does not build the online (that is wordpress & Woocommerce) shop for you.

The winner of a FREE website will be announced on the 28^th of October with the website to be launched on the 30^th of November.

 Course details:

Duration: 4 sessions (each session is 1-hour in duration)

Venue: via Zoom

Investment: R3 400 per person per screen (once-off)

Registration closes: 15^th October 2021

What is included:

• Digital workbook and other handouts
• Recording of the zoom training (please request this before starting the session)
• Certificate at the end of the course
• Access to our social media Facebook page that aims to keep you in touch with the latest news in the social media world
• And of course, a chance to win your website free.